TAB’s Public Education Partnership Program
How does it work?
- Non-profit & government agencies sponsor public education messages
- TAB distributes the message to every commercial radio and television station in Texas
- Broadcasters generously donate airtime to the campaigns and send reporting affidavits to TAB
- TAB also uses monitoring services to track campaigns
- TAB compiles and summarizes all reports and provides that summary to sponsors on a monthly basis
- Sponsors receive documented airtime across the state – at a minimum 3:1 of the fee TAB charges for distribution and documentation
- PEP funds provide many essential member services
- By multiplying an agency’s budget, TAB’s PEP program provides statewide coverage of important messages that might otherwise go unseen or unheard
Contact Barbara Rodgers for more information.
|Campaign||Start Date||End Date||
|Texas Army National Guard||Nov. 1, 2017||Oct. 31, 2018|
|TXDOT - Be Safe.Drive Smart #2||July 2, 2018||Aug. 12, 2018||
|TXDOT/YOP - Child Passenger Safety||July 2, 2018||Sept. 30, 2018||Spots & Forms|
|Texas CASA '18||July 16, 2018||Aug. 26, 2018||Spots & Forms|
Lone Star Leaders
TAB annually honors stations who have donated the most to the PEP program – in terms of airtime value and number of spots aired.