The Nielsen Company

Nielsen measures over half of all global advertising and provides TV ratings for 30 countries around the world. Nielsen captures incredible data variety as we measure media consumption by millions of consumers across a multitude of different programs and campaigns, on platforms from broadcast to cable to digital to mobile, through devices from TV to tablet and smartphones. We’re constantly evolving, not only in terms of where we measure, or what we measure, but also in how our insights can help you drive profitable growth.