TV RADIO EXECUTIVE
Name: Stefanie WilsonResume
Professional Summary Accomplished Business Development Manager who excels in leveraging negotiation and persuasive communication to drive project management and successful technology leadership. Seeking a Senior Leadership Role where I can drive strategic initiatives, optimize customer satisfaction, and foster innovation to deliver unparalleled value for an organization’s stakeholders. Skills Data Analysis Complex Negotiation Conflict Resolution KPI/CRM proficent Organizational Skills Management / Business Practices Critcal Thinking Presentation/Public Relations Journalism/Broadcasting Experience Business Development Manager 2021 to Current Experis IT/ Manpower Group- South Texas Region
• Increase revenue growth through obtaining new key accounts. • Successful use partnership cycle from prospecting, client relationship management, and delivering solution-based proposals. • Developed a deep understanding of top clients through C Suite leadership. Core understanding of the landscape of needs and proactively partnering for solutions based deliveries. • Leading IT consultant placements for CPS Energy, City of San Antonio, San Antonio Water System, VIA Metro, iHeart Media. • Engage workforce solutions to clients by collaborating across teams/brands to leverage the full suite of ManpowerGroup solutions in the IT hiring space. • Recruiting and managing a portfolio of clients and prospects. • Partner with new and existing clients to provide professional resourcing and talent solutions; • Execute against territory and client plans to capitalize on market/industry and client opportunity; • Keep client information and KPI’S sales leads up to date in CRM; Territory Growth Director CONSULTANT CONTRACT 1 YR 2020 to 2021 Super Inspector – San Antonio, TX • Implement of creative digital branding to launch the brand in SA market- use of digital outlets; • Established name branding through developing new relationships with top local offices; • Maintaining agent retention to rebook inspections; Accredited to be on the preferred vendor list; • Regular guest speaker at sales team meetings and Realtor Association network groups; • CRM usage to track business development; • Effectively communicate with owner KPI's, sales forecasting and sales acutals. Sr. Broadcast Account Executive/ New Business Team Lead 2017 to 2020 Sinclair Broadcasting FOX TV, WOAI NBC TV, CW Effectively negotiate, execute, and manage local and regional agency accounts over $5 million yearly; Exceeded each targeted goal quarterly, successfully developed new business relations; Researched, analyzed, and executed effective media strategies to grow businesses through digital and broadcast; Innovative collaboration of social media: google analytics, geofencing, eblasts, SEO. video, CRM combinations; Creative use of digital marketing to increase brand recognition in conjunction with TV show; Marketing consultant award winner within the company; Top 50 in first 50 days of new business development; Team lead for the new executive's growth team as directed; Real Estate Broker/Owner Ocean2Ocean Properties – San Antonio, TX 2010 to 2017 Certified property manager, CPM, Commercial broker; Over $10 million in sales & management; Top million-dollar producer; Listing/showing agent, Launched roofing division for the company/ Oversee third parties & employees; Business Development Account Executive 2001 to 2009 ABC KSAT TV 12 Post News Week – San Antonio, TX Successfully created new business accounts by cultivating client relationships; Grew long term business relationships with key local accounts; Managed over $700,000 in media contracts; 90% client renewal rate due to use of strategic TV and digital marketing plans; Managed the creative process from TV commercial development to air times; Education Bachelor of Science: Broadcast Journalism Major, Communications Minor Sam Houston State University – Huntsville, TX Associate of Science: Communications Blinn College – Brenham, TX Certified Real Estate Broker: Commercial Properties Texas Real Estate Commission - TX