TAB Expands Summer Training for Member Stations

posted on 6.29.2020

- Annual Business Meeting Goes Virtual

TAB is introducing new training options for member stations this summer targeting newsrooms, sales teams and managers, with additional programs planned for fall. In addition, TAB’s Annual Business Meeting – usually held during the annual convention – is going virtual on Thursday, July 30. The 2020 TAB Show was canceled because of the pandemic.

July Training Offerings
July 7 Webinar: Your Team’s 60-Day Selling Strategy - Experience practical recommendations on how media sellers can win back more than their fair share of revenue and powerfully equip your team for post-COVID selling.  John Marling, Pulse Research; Gary Moore, Local Broadcast Sales present.  Read More

July 16 Webinar on Political Advertising – For stations hoping to put more political dollars on the books, particularly for municipal, county and state elections. Mark Levy presents.  Read More

July 20 & 21 Online Training on Powering Up Newsrooms – Perfect for TV reporters, MMJs, photojournalists and for assignment editors and producers who want to more effectively coach and partner with reporters. Poynter’s Al Tompkins presents.  Read More

July 22 & 23 Rising Above: A Virtual Media Sales & Management Event – A day and a half live training event to teach, coach, inspire and motivate station sales teams to rise above today’s sales challenges. Multiple presenters, including Derron Steenbergen, Speed Marriott, Chris Lytle, Laurie Kahn and others.  Read More

July 27 & 28 Online Training on Leading a Local Newsroom Through Uncertain Times – Perfect for local Radio/TV news directors, assistant news directors, executive producers or producers who are growing into leadership and management roles. Poynter’s Cheryl Carpenter and Al Tompkins present.  Read More

Additional Training in Works
TAB members will have additional online training options this summer, including a program offering turnkey solutions to Radio stations interested in offering video streaming of UIL sporting events. This program, based on one TAB has presented at the last two annual conventions, tees off the UIL’s anticipated lifting for one year of its Friday night rule.

Also on the books are a Radio License Renewal workshop, Radio programming sessions with Dallas’ own Andy Meadows, and digital sales training.

TAB’s annual newsroom workshop this year will shift to a virtual presentation this fall, with details to be announced in the coming months.

Questions? Contact TAB’s Oscar Rodriguez or call (512) 322-9944.

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