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Starts: 11.17.2023 at 9:00 AM
Ends: 11.17.2023 at 5:00 PM
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Starts: 11.18.2023 at 9:00 AM
Ends: 11.18.2023 at 5:00 PM
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TV News Producing Workshop

Newsrooms everywhere say they are hungry to hire producers and are desperate to keep the producers they have.

Join us for a full day of training designed for TV news producers.

The same workshop will be presented on Friday and Saturday - so you will have two options to choose what best fits your schedule.

Al Tompkins has trained thousands of producers over the last 25 years at the Poynter Institute.

His teaching is practical, specific, loaded with real examples and attendees will use what they have learned on the next shift.

Expect lots of interaction and introspection; you will rediscover how much fun it can be to focus just on yourself and your professional growth for once.

This session is perfect for producers, associate producers, serious college students who want to become producers and newsroom leaders who want to learn how to lead and grow their producing team.

Registration Fees:

  • $55/person (before October 15)
  • $75/person (after October 15)
  • Includes continental breakfast, all-day beverages and lunch
TV News Producing Workshop - Schedule *
Time Event
8-9 AM Check-In
9-10 AM What do the Best Producers Stand For?
We’ll examine the powerful role producers have in the newsroom and what we as journalists strive for in the newscasts we produce.
10-10:15 AM Break
10:15-12 Noon Power Writing
Learn how to make the most of your writing (and others’ content) to produce memorable newscasts by:
● Thinking visually
● Using the eight tease and lead motivators to attract and hold viewers
● Finding focus
● Leveraging sound and silence
● Using subjective soundbites
● Employing character-driven stories
● Using active verbs and powerful sentence structure
12 Noon-12:30 PM Working Lunch
12:30-1:45 PM Ethical Decisions on Deadline
Learn thoughtful guidelines for deciding which story to cover and how to tell it:
● When and how to use graphic video and audio
● Covering vulnerable people
● Being fair and aggressive
1:45-2 PM Break
2-3:30 PM Managing Stress/Burnout, Managing Your Boss, and Leading Your Newscast
The stress and trauma affecting today’s journalists comes from all corners and it is taking a heavy toll on all newsroom staff, including producers.

Learn how to take care of yourself and make your work meaningful. This session will also examine ways to best interact and lead other staff contributing to the newscast, as well as “manage up” with your boss and other newsroom managers.
3:30-4:30 PM The Producers Vital Role in Fact-Checking and Truth-Testing
Learn the new threats from artificial intelligence, spot disinformation and unproven claims that undermine viewer trust.
4:30-5 PM Main Takeaways from the Day
Employing what we’ve learned today and implementing it in the next newscast you produce.
* Schedule subject to change

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