TAB2012: Profiting from REAL Time Ad Reconciliation and Listener Interactivity
New TAB Associate Member Proof of Play will be presenting a special demo at the TAB Convention on August 9.
Cost: FREE to TAB Attendees!
Location: San Saba Room
Description: Proof Of Play is "raising the bar" of ad airplay accountability, commercial clearance monitoring and *Real Time Listener interactivity* (as the ad airs) via smart devices!
Rick Rowland will be on hand to discuss serving your advertisers better with real-time ad clearance, ad airplay integrity monitoring and a quantum leap in real time listener interactivity for radio.
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