"Teens" NCSA campaign begins

posted on 3.25.2008

TAB's latest NCSA campaign began this week.

Motor vehicle crashes are the leading cause of death for persons aged 15-19 years old.

More than 6,200 teens die per year in car crashes - that's equal to one airplace full of teens crashing per week.

The "Teens in the Drivers Seat" campaign is sponsored by the Texas Transportation Institute and runs through June 28, 2008.

TAB mailed tapes and CDs to all Texas stations earlier this month.

Questions? Contact TAB's Craig Bean or call (512) 322-9944.