AE Bootcamp

posted on 10.05.2007

Sales seminar featuring nationally-known trainer Paul Weyland

Sheraton Austin Hotel

The workshop provides first-time broadcast sellers (and those in need of a refresher course!) with the basic skills necessary to lock up clients and beat the competition.

Sales staff will learn how to change the client's perception about broadcast advertising, put together a solid presentation, handle objections and calculate ROI.

Other topics include:
?¢ Negotiate without being a puddle of spineless goo
?¢ Close naturally without looking like a jerk
?¢ Establish a unique selling position
?¢ Provide exemplary customer service
?¢ ?Out prospect? the old prospectors

More information...

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