2025 TAB Convention & Trade Show Agenda Taking Shape

posted on 5.26.2025

- Aug. 6-7 Celebration at Kalahari Resorts & Conventions

The 2025 TAB Show Aug. 6-7 is quickly taking shape with a robust agenda of programs ranging from AI productivity tools and stations’ YouTube strategies, to talent recruitment and revenue building which includes, in part, a sales workshop by the SmithGeiger research firm based on their 2025 Texas Media Consumption Survey.

Two dozen Texas station GMs and engineers have developed four tracks of content for station teams, including marketing executives, engineers and technicians, Radio programmers and station managers.

The content offerings complement the 125-booth trade show featuring the broadcast industry’s top vendors. Combined with the $105 registration fee for member stations and hotel rooms discounted to $225/night, the 2025 TAB Show is the best value for U.S. broadcasters seeking actionable content to increase revenue and reduce costs while exploring the latest studio and tower gear.

Non-member stations can attend for $195.  All registration fees increase June 21. Additional fees are required for the Aug. 6 golf tournament, opening night Golden Mic Club Dinner and closing night Awards Gala.

Attendees also can bring along their spouses or families to enjoy one last summer splash at Kalahari’s expanded outdoor water park and adventure river, indoor arcades and adults-only pool and swim/walk-up bar.

TAB SHOW REGISTRATION/HOTEL RESERVATIONS

32 Programs on Tap

Thirty-two sessions are on tap over the two-day conference, and while the planners avoided counter programming within content tracks, there’s no way anyone can take in all the sessions offered which will not be recorded or streamed.

Programming highlights include:

• Keynote Presentations:  Futuri CEO Daniel Anstandig, productivity guru Aaron Davis and legendary sports broadcaster Dale Hansen
• Revenue-Building Strategies:  Six sessions by Derron “Swagger On” Steenbergen, and JDA Media’s Tom Ray and Pat Norris
• Building the Broadcast IP Content Network:  Four sections by Wayne Pecena, CBDE
• Virtualization of the Radio and TV Broadcast Chain:  Seven parts by multiple presenters
• Radio Programming:  Six programs from “Doing More with Less” with Tracy Johnson and building Spanish/Tejano formats, to audience data available in the Connected Car and building your station’s YouTube brand, to interfacing with musicians live in-studio and mining listeners’ metadata for programming and revenue insights
• SmithGeiger Sales Workshop:  Mining the 2025 Texas Media Consumption Landscape findings for sales strategies
• Broadcast History:  The fifth installment in this wildly popular program by Sinclair’s David Ostmo
• Bonus Content:  50 Ideas in 50 Minutes Idea Exchange, Hiring and Recruitment, Drone-Based Tower Maintenance, SNMP for Remote Control/Transmission Line Monitoring
• State of Play Annual Business Meeting:  Ben Downs and TAB President Oscar Rodriguez share insights into the industry’s top policy priorities in DC and outcomes of the 2025 Texas Legislature.

Questions? Contact Oscar Rodriguez or call (512) 322-9944.

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