TAB Sales Webinar: Jim Mathis
They Can Beat You on Price, But Not on Value!
Presented by Jim Mathis
Cost: FREE to TAB Members; $50/station for Non-Members (no limit on the number of participants per station)
Sales and marketing has changed forever. They will never be the same again. Customers who argue over the price have not been sold on the value to them. The methods that worked for you in the past are obsolete. Once you allow the buyer to negotiate the price, you have lost all negotiation (and the sale!).
When buyers perceive your value, you control the price.
Prospects buy benefits of services… not necessarily the service itself. The instruction and dialogue help you gain a competitive advantage by improving the effectiveness of sales calls.
Jim shares great cold-call scripts and offers enhancements to veteran and novice account executives. Through fun, interactive dialogues and methods you will learn effective skills to become a better presenter-seller and encourage value-based sales of attendees. Insights gained are used to: reinvent marketing strategies, increase client receptivity, improve presentations, communicate value and close more sales.
YOU WILL LEARN TO sell value over pricing at higher profits consistently.
About Jim Mathis
Anyone can reinvent themselves! Jim Mathis helps leaders who want different results in a challenging economic climate. Discover key values within your organization, management, customer base and marketing that will make you different.
An international Certified Speaking Professional (CSP) and best-selling author, Jim shares his expertise in an engaging, humorous and common-sense style. He facilitates discussions with leaders to help re-purpose their internal and external core beliefs.
Member services like this are made possible by stations' generous support of the public service messages distributed through TAB's NCSA program.
« Back to News & Events Main