LBS Webinar: Political Advertising

Topic: Positioning the All-Important Political Advertising for You and Your Station

Date/Time: Tuesday, December 10 | 11 AM-12 noon CENTRAL

Presenter: Mark Levy, LBS Broadcast Expert

In this session, Mark Levy explains how professionally preparing and delivering political campaigns will significantly impact your added revenue streams that you otherwise may miss.

Waiting for the political orders to come to you is not a winning strategy. How might your station and digital platforms assist advocacy organizations, member organizations, political organizations, and political campaigns in reaching the most responsive voters in the right places at the correct times – and the proper cost?

Join Mark to review different processes and upselling plans that you might consider. Enjoy new revenues by leveraging your station’s audience appeal. Hear how to employ TV, radio, and digital audience information to effectively reach and persuade ideal voters in your market.

Note: this webinar will be archived and available one week after the live event:

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LBS "2nd Tuesday" webinars are part of a new member service TAB is offering in 2019.

Thank you for your membership and contributions to TAB's PEP Program!