Marketing Associate

Location: Abilene, TX

Contact Name: Sinclair Broadcast Group

Web: https://edyy.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_2002/job/12426

Job Description

Category: Media - Journalism - Newspaper
Position/Title: Marketing Associate

Details:
KTXS/KTXE is looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station's Sales and Solutions teams. From time to time, the Marketing Associate may manage assigned accounts in the role of a junior Marketing Consultant. The ideal candidate will be a well-organized multitasker with a passion for assisting others in the workgroup and contributing to the team's success.

Vacancy Type: Full Time
Date Posted: 4/2/2024
Closing Date: 6/1/2024
City: Abilene
State: Texas

Requirements:
KTXS/KTXE is looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station’s Sales and Solutions teams. From time to time, the Marketing Associate may manage assigned accounts in the role of a junior Marketing Consultant. The ideal candidate will be a well-organized multitasker with a passion for assisting others in the workgroup and contributing to the team’s success.

Responsibilities include:
•    Work efficiently with the team of Marketing Consultants (MC) and Management to support new and existing business in achievement of substantial client and station growth
•    Provide world-class administrative support to the MCs and Management and customer service to existing and new clients
•    Collaborate with MCs to fulfill advertising clients’ RFP requests and manage ad scheduling process
•    Drive research efforts to support MCs in selling integrated solutions to new and existing clients
•    Develop client-specific advertising solutions and associated sales collateral based on client’s needs and market opportunity
•    Process customer account orders and billing information with diligent attention to detail
•    Manage preempts and develop make good plans to accurately represent client’s delivery requirements
•    Project manage creative process and campaign execution for TV and digital solutions, including asset collection, production and trafficking
•    Manage databases to proactively run reports related to critical sales outcomes and present findings to Sales and Management teams as applicable
•    Provide database maintenance to ensure clean CRM and ability to pull data quickly, including determination of areas where the team can increase efficiency in marketing programs and sales strategy
•    Serve as a trusted advisor by conducting high quality business and industry analyses and reporting out to internal teams and external clients
•    Drive business goals by notifying sales team of upsell and account expansion opportunities

Key Attributes and Qualifications:
•    Bachelors Degree Preferred
•    Passion and enthusiasm for playing a supporting role, and contributing to team success
•    Ability to communicate effectively with peers, supervisors, and colleagues
•    Effectively negotiate and influence with, or without authority
•    High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences for our internal team and external clients
•    Strong evidence of listening skills, verbal communication, and professional writing style
•    Engaged as a continuous learner with evidence of striving to be a high performer in role
•    Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines while maintaining accuracy
•    Technologically savvy with ability to use multiple internet and software platforms to perform duties
•    Understanding of digital reporting and analytic metrics
•    Marketing or advertising experience a plus
•    Microsoft Excel, Project PowerPoint, Word, and Outlook

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Contact: Sinclair Broadcast Group
 
Apply Online URL: https://edyy.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_2002/job/12426