In-Dash Display: Radio’s New Revenue Opportunity is Easier Than You Think
Categories: Radio, Managers, Technical
The “Screenification” of radio is underway as dramatic new dashboard displays arrive in new automotive models. The expanding auto platform presents exciting innovations for radio to engage listeners in entirely new ways, but many broadcasters are working to understand the opportunities available and what technology will be needed.
Quu and Xperi will combine to present clear guidance on what the future holds, what opportunities are ahead and how easy it is to generate revenue now while taking the first steps toward the future.