Embracing Digital Marketing
August 4, 2021 – 11:30 AM
Location: 4th Fl., Room 401
Michael Pettiette, High Five Marketing Partners
Categories: Radio, Television, Managers, Sales
Like it or not digital marketing has become an integral part of the local advertising world.
TV/Radio sales teams that aren't prepared (or refuse to include digital marketing in their efforts) are going to have a tough time.
In this session, we'll get into WHY this is happening and how sales leaders and AEs can embrace the new world of local advertising, allowing them to better assist their clients (and gain new ones!)